Interest-Based Online Advertising and Google Analytics
This section of our Privacy Notice provides details about interest-based online advertising (also called “targeted advertising”, “remarketing” or “behavioral advertising”), Google Analytics, and your choices with respect to this type of advertising.
We may use Google Analytics for the following purposes:
Google Analytics Demographics and Interest Reporting. Prizmos Ltd. use data from Google’s Interest-based advertising or 3rd-party audience data (such as age, gender and interests) with Google Analytics to inform our marketing strategy.
We may use Facebook custom audiences for the following purposes:
You may opt out of the automated collection of information by third-party ad networks for the purpose of delivering advertisements tailored to your interests, by visiting the consumer opt-out page for the Self-Regulatory Principles for Online Behavioral Advertising at http://www.aboutads.info/choices/ and edit or opt-out your Google Display Network ads’ preferences at http://www.google.com/ads/preferences/. You can also use the Google Analytics opt-out browser Add-on. Because those opt-out and preference control pages are specific to the individual browser used to visit it, and because that pages are not operated by Prizmos Ltd., we are unable to perform the opt-outs on your behalf.